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A strategic shift from public stages to private tables
Public stages create awareness, but private sessions close the gap. Discover why leading brands are ditching trade show booths for intimate roundtables — and how curated, closed-door conversations drive deeper trust, unfiltered market intelligence, and faster decision-making than mass outreach ever could.
Autumn Group
May 233 min read


Podcasts: A sound marketing strategy
Every week, another podcast joins the digital airwaves. Yet, two decades in, the medium isn't just surviving, it’s thriving. With global listeners hitting a record 584 million in 2025, the "podcasting boom" has officially become a permanent fixture of the media landscape, and a proven marketing strategy to boost your brand.
Autumn Group
Feb 154 min read


A new year, a new chapter for your brand
The new year is one of the most powerful times to create thought leadership content and stories that reveal perspective, purpose, and progress.
Autumn Group
Jan 82 min read


Small, Big & Everything In Between: Why events are essential
CNBC's inaugural thought leadership event "CONVERGE LIVE" at the iconic Jewel Changi, Singapore | March 2025. This year, I’ve been involved in several events – some big, some small, and everything in between. From corporate conferences with a thousand attendees to intimate roundtables with just a handful of people, I’ve seen firsthand how in-person events can spark collaborations, connections and conversations. Most of us have spent plenty of time on Zoom webinars, sent c
Liza Tan
Mar 26, 20252 min read
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